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Adobe assisting with mobile marketing

Mobile marketing is a fast growing marketing avenue and many companies are starting to invest heavily in it. Mobile marketing is not usually cheap but can grow your business very quickly if done properly. Adobe have launch a product called Adobe Solutions which will help businesses venture in to the mobile marketing world, from building mobile frie...
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Ensuring your data is up to date

When carrying out direct marketing you want to make sure that the database that you are going to be using is up to date. This may have to be done manually by contacting each person or business on the list and confirming contact details with them or it may be t...
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Google to start ranking sites based on m...

Google has recently released an update to their ranking algorithm that will come in to force at the end of April 2015. This update will see Google using mobile compatibility as a major factor when choosing where to rank websites on their search engine results ...
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Digital Marketing – getting the right ...

When starting any marketing campaign whether it be via emails, text messages or adverts it can be tempting to go like a bull at a gate and flood your contacts with all of the above, however this can be of detriment to your company and actually give you a negat...
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Digital Email Marketing - Getting it ri...

People often talk about using email recommendations to improve their customer sales and quite a number of companies have tried to company has tried to copy some of the larger retailers success. Email marketing can be extremely effective if done correctly, impr...
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