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Google to start ranking sites based on m...

Google has recently released an update to their ranking algorithm that will come in to force at the end of April 2015. This update will see Google using mobile compatibility as a major factor when choosing where to rank websites on their search engine results pages. For a while Google Webmaster Tools has offered a tool that allows you to check if y...
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Digital Marketing – getting the right ...

When starting any marketing campaign whether it be via emails, text messages or adverts it can be tempting to go like a bull at a gate and flood your contacts with all of the above, however this can be of detriment to your company and actually give you a negat...
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Digital Email Marketing - Getting it ri...

People often talk about using email recommendations to improve their customer sales and quite a number of companies have tried to company has tried to copy some of the larger retailers success. Email marketing can be extremely effective if done correctly, impr...
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Email Marketing to Reach a Mobile Audien...

Email marketing may be known as one of the oldest forms of internet marketing, but it can also be seen as one of the most modern. Let us explain: Smartphones are everywhere, and today the majority of mobiles can access emails on the move, and this provides an ...
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30 Per Cent of Ocado Checkouts Come From...

More than 30 per cent of online grocery retailer Ocado’s checkouts now come via its mobile app on smartphones. When tablets are taken into the equation, the figure is 40 per cent, perhaps even as high as 45 per cent, and rising. The figures were revealed las...
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