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How to devise a marketing plan for your ...

If you have your own website and want to increase the traffic to it, you will need to come up with an online marketing plan. Your website should already be SEO friendly, so it will need to have been coded and have content on the site that is in line with the search engine’s ranking algorithm to push your website further up on the search pages. Th...
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Thinking of ways to include calls-to-action

Thinking of ways to include calls-to-act...

If you are having a website designed it is important that you have calls-to-action on the site to attract people into interacting with your site. Call to actions can be a simple “click here” link or a graphic containing images and text with a buy now or en...
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How to find the best keywords or phrases to target

How to find the best keywords or phrases...

If you have a website that you want to improve to gain more enquiries and sales then you may need to spend some time doing some in-depth keyword research. There is no point targeting keywords or phrases that do not attract enough traffic, so you need to be abl...
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SEO – keeping on top of it

Despite what many people think, SEO (search engine optimisation) cannot be something that is done once on your website and then left. SEO needs to be ongoing and with new updates being released by the search engines such as Google, your SEO may need to change ...
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Marketing your website to multiple locat...

If you have a website and want to start targeting different locations then it is important that you have a strategy in place. Firstly you need to decide on the areas in which you wish to target. You may want to star off with smaller towns and then look to expa...
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