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October 16, 2013

Vserv.mobi Adds A/B Testing and Social S...

Mobile ad network Vserv.mobi has introduced social sharing and A/B testing to its HTML5 rich media solution. “Our rich media ad platform allows advertisers to create engaging moments that buyers love, and we have natively in-built Social sharing options to enable ‘virality’ of this engagement,” said Binay Tiwari, director of worldwide mar...

October 14, 2013

TUI Travel Brings Mobile at hand and Hig...

Thomson has launched the MyThomson iOS app, a ‘one stop shop’ for holidaymakers who’re off on a visit this summer. The app includes flight information like check-in times and luggage allowances, maps to the airport, destination guides, weathe...

October 12, 2013

Android has Majority of Tablet Marketpla...

Canalys provided Mobile Marketing with thisApple is not any longer the biggest tablet platform, in line with Q1 estimates from research firm Canalys. The company dropped below 50 per cent share in Q4 2012 and was overtaken by Android for the primary time in Q1...

October 10, 2013

Jobs in Tech Start-ups Grow 22 Per Cent

The choice of jobs in UK tech start-ups has grown 22 per cent from 2012, with MindCandy, Skyscanner and King three of the largest hirers – all have moved considerably towards being mobile-first companies during their short lifetimes. The research, conduc...

October 8, 2013

Two-thirds Have Abandoned a Mobile Purch...

While 68 per cent smartphone and tablet owners have attempted to make a purchase order on their device, in response to a Jumio study, 66 per cent have didn’t complete a transaction as a result of obstacles encountered in the course of the checkout proces...

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