Using microsites as part of your marketing strategy

Using microsites as part of your marketi...

You may find it difficult to market every product or area that you offer your services effectively through just one website. There are times when you may need to create a microsite for a particle product or area to allow you the best chance of ranking high on the search engines. Doing this will allow you to tailor all the content, images and Search...
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Advertising through mobile applications

Advertising through mobile applications

A popular way of advertising is through mobile apps. Now available on various platforms, many people add to their app collection frequently – whether it’s a new game or a useful tool like a document scanner. Many apps are free, and the developers make a pr...
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What are the best ways to carry out mobile marketing?

What are the best ways to carry out mobi...

With recent surveys showing that we spend an average of 3 hours per day on our mobile phones or tablets, then it makes sense to market your business in this way. Mobile marketing can be a bit of a worry for some companies as often they think that they will jus...
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Digital marketing vs. Offline marketing

Digital marketing vs. Offline marketing

Digital marketing really is taking over in the marketing and advertising world. More and more companies are investing the majority if not all of their budget in online and digital marketing and doing less and less offline, but is there still a place for offlin...
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How to manage all of your business social media accounts

How to manage all of your business socia...

Social media plays a massive part in the success of many businesses. If you have a business that uses social media to advertise your company then you will probably be aware of how much time it can take up posting on each one and replying to comments etc. It is...
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