Category: Digital Marketing
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Can Facebook’s news app bring something new to the table
Read this post →: Can Facebook’s news app bring something new to the tableJanuary 31, 2014 Facebook has just released a mobile news application called Paper, and while news apps have typically struggled to catch on with consumers, the social media giant may need the…
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Skype Arrives at the Blackberry Z10
Read this post →: Skype Arrives at the Blackberry Z10Skype has announced on their company blog that the preview version of the Skype app for the Blackberry Z10 is now available for download on Blackberry World. The preview version will include…
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Muscle & Fitness sees 34pc increase in in-app purchases
Read this post →: Muscle & Fitness sees 34pc increase in in-app purchasesJanuary 27, 2014 American Media Inc.’s Muscle & Fitness magazine has seen not just a rise in in-application purchases, but additionally a 23 percent increase in average session length after…
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Merchant Warehouse and LevelUp Announce $1m App Development Fund
Read this post →: Merchant Warehouse and LevelUp Announce $1m App Development FundPayment solution provider Merchant Warehouse and mobile payment platform LevelUp have announced the creation of a $1m development fund to “support the creation of custom-branded mobile payment apps” for US merchants. The…
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Ny Times exec: Avoid channel-based thinking in publishing
Read this post →: Ny Times exec: Avoid channel-based thinking in publishingJanuary 21, 2014 NEW YORK — a brand new York Times executive at Mobile Marketer’s Mobile FirstLook: Strategy 2014 conference said that publishers should approach mobile as a wholly new medium that’s…