Category: Digital Marketing
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Post Cereals Launches Display-Based Mobile Campaign
Read this post →: Post Cereals Launches Display-Based Mobile CampaignPost Cereals has launched a display-based mobile campaign via the Pocket Ranger mobile app network for US state parks, as reported by AdWeek. The Pocket Ranger app is the creation of ParksByNature,…
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Over 50 Per Cent of shoppers Use a Mobile Device to regulate Finances
Read this post →: Over 50 Per Cent of shoppers Use a Mobile Device to regulate FinancesA joint study conducted by IAB, InMobi and Viggle has found that buyers are increasingly using mobile devices for money management. The study, entitled “Mobile and Money,” found that 58 per cent…
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HTC Profits Drop 98 Per Cent
Read this post →: HTC Profits Drop 98 Per CentHTC has posted its lowest quarterly profit since 2004 – just £1.8m for Q1 2013 on revenues of £930m. The struggling Taiwanese company has seen its profits after tax drop by 98…
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Mood Media Offers Audio Cue Ad Technology to Retailers
Read this post →: Mood Media Offers Audio Cue Ad Technology to RetailersMood Media has launched a location-based audio technology system to assist retailers target shoppers with branded advertising while in store. The supplier of AV equipment and music players to high street shops…
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Manhattan Times doubles down on digital video, sponsored content
Read this post →: Manhattan Times doubles down on digital video, sponsored contentApril 29, 2014 Big apple Times beefs up video The New York Times is upping its digital video investments with the launch of a brand new editorial section that enhances several new…