Category: Digital Marketing

Fiksu was appointed by MyVoucherCodes in a six-figure deal to assist drive downloads and visibility of the bargain website’s apps. Around 35 per cent of the site’s traffic currently comes from mobile…

March 25, 2014 Time Inc.-owned InStyle magazine’s mobile and Web site redesign taps into social media, original content and personalized news feeds to exploit the growing traffic from smartphones and tablets. The specialise…

Growth in mCommerce has helped Argos report its first growth in sales for 5 years, up 2.1 per cent within the fiscal year 2012 (as much as 2 March) to £3.9bn. Mobile…

March 21, 2014 The Tribune Co.’s app Tribune Co. desires to streamline the scoop reading experience while also tapping into the various success that marketers have seen with audio ads via the launch…

City hosts 20 per cent of the populationResearchers from IBM have created a map of potential bus routes for the Ivory Coast’s largest city, Abidjan, using data collected from greater than 500,000…