Category: Digital Marketing
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Scripps network exec: Business side of apps still elusive
Read this post →: Scripps network exec: Business side of apps still elusiveOctober 24, 2013 Scripps’ HGTV NEW YORK – A Scripps Networks executive on the Media Tech Summit 2013 conference said that although mobile applications give broadcasters the way to package content, they’ve…
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Mobile Payments Make Up 10 Per Cent of Starbucks Revenue
Read this post →: Mobile Payments Make Up 10 Per Cent of Starbucks RevenueStarbucks is taking nearly 4m payment transactions through its apps each week inside the US, accounting for around 10 per cent of its total US revenue. The figures were unveiled in a…
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Viacom Int’l bets on Twitter for mobile social ramp-up
Read this post →: Viacom Int’l bets on Twitter for mobile social ramp-upOctober 9, 2013 MTV Europe’s Twitter account Viacom International Media Networks is creating a bigger push into mobile marketing this year, with Twitter playing a key role in how the broadcasting company…
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Tunisiana Network Launches Mobile Employment Service
Read this post →: Tunisiana Network Launches Mobile Employment ServiceMore than 300,000 young Tunisians have signed as much as a mobile employability service launched this month by an operator within the country. Tunisiana, owned by Qatar’s Ooredoo network, formerly Qtel, has…
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CBS propels catch-up TV efforts via app rollout
Read this post →: CBS propels catch-up TV efforts via app rolloutOctober 7, 2013 CBS’ new app CBS is expanding its mobile initiatives around full-episode streaming that began earlier this year with new Android and Windows 8 mobile applications. The CBS app was…